Breakthrough recyclable film technology developed by Amcor

vivadmin/ October 15, 2018/ News

Amcor has made the commitment, becoming the only global packaging company pledging to develop all of its packagings to be reusable or recyclable by 2025. One of the biggest packaging juggernauts when it comes to recycling has always been multi-material film—especially in high-barrier or retort applications. After three years of research and development, however, Amcor has developed a film platform

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Attractive & Interesting CIPS 2018

vivadmin/ October 12, 2018/ News

The CIPS 2018 reflected the developments of the Asia market; cat dominated, humanization, sometimes in the extreme. High tech products on the horizon such as very smart health indicators in cat litter, wipers, all linked to smart app’s. The first IoT applications where presented, AI-products are to be expected. Sustainability is starting to come on the companies agenda.  Read more HERE.

Former Lululemon Executive Joins True Leaf as Chief Financial Officer

vivadmin/ October 11, 2018/ News

True Leaf Medicine International Ltd., a plant-forward wellness brand for people and their pets, today announced the appointment of Kerry Biggs, CPA, MBA, as Chief Financial Officer. Mr. Biggs has more than 20 years of finance and business experience, most recently with lululemon athletica, where he was Vice President, Treasurer looking after capital markets, liquidity, treasury, insurance and risk activities

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Australia’s biggest pet and vet network Greencross names new CIO

vivadmin/ October 11, 2018/ News

Australia’s largest pet consortium, Greencross, has appointed Christina (Chris) Gava as its new chief information officer to take control of its tech ecosystem that spans across its network of 230 pet stores and vet clinics. Gava will be the first CIO at the pet and vet giant, which operates brands including Petbarn, New Zealand sibling Animates and more than 160

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Japanese pet market

vivadmin/ October 10, 2018/ News

Since 2015, when the country’s population of dogs and cats reached 9.4 million and 9.3 million respectively, Japan’s pet market value has been stable at around JPY 1.4 trillion (€10.8 billion / $12.6 billion). The total market value is expected to remain stable in 2018. Dogs in decline While the overall dog population has continued its downward trend, the cat

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Petco names Tariq Hassan as chief marketing officer

vivadmin/ October 9, 2018/ News

Tariq is a talented and proven leader with an extensive and impressive background helping world-class global brands harness and leverage insights in order to build lasting relationships with their customers,” said Petco CEO Ron Coughlin. “I’m confident his vision, leadership, consumer understanding, incredible communication skills and experience will have an immediate impact on the organization as we continue to transform

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Natures Menu wins two Pets at Home Supplier Awards

vivadmin/ October 8, 2018/ News

Raw pet food manufacturer Natures Menu has scooped two awards at the Pets at Home Supplier Awards. As the first-ever business to be awarded two accolades, Natures Menu was named Supplier of the Year and winner of the Best New Launch, as well as being shortlisted in the Best Multi Channel Supplier and Best Account Team categories. As the Supplier

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PIDA Introduces New President

vivadmin/ October 8, 2018/ News

The Pet Industry Distributors Association (PIDA) announced it has selected Celeste Powers, CAE, as its new president. She will begin her tenure as the association’s chief staff executive on November 5, 2018. Powers will succeed Steve King, who departs PIDA in early January to assume the role of CEO of the American Pet Products Association (APPA). Powers has been in

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Segmentation in Pet Food is Growing

vivadmin/ October 5, 2018/ News

Breaking out products by breed, by age and by lifestyle has been key to maintaining consumers’ interest and driving growth. Also, better quality products with functional ingredients, added functionality and novel proteins has been a key selling point, particularly as consumers trade up from mid-price offerings. What are the trends? Breed and lifestyle Segmentation by breed has been quite relevant

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The world is changing

vivadmin/ October 4, 2018/ News

How do pet food brands stay relevant and meet the needs of millennial customers? The world is changing faster than we have ever known it and the desire of business and consumers to be seen ‘doing the right thing’ has never been stronger. So what does this mean for pet food in the new world? How do pet food brands

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