Category Archives: News

Japanese pet market

vivadmin/ October 10, 2018/ News

Since 2015, when the country’s population of dogs and cats reached 9.4 million and 9.3 million respectively, Japan’s pet market value has been stable at around JPY 1.4 trillion (€10.8 billion / $12.6 billion). The total market value is expected to remain stable in 2018. Dogs in decline While the overall dog population has continued its downward trend, the cat

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Petco names Tariq Hassan as chief marketing officer

vivadmin/ October 9, 2018/ News

Tariq is a talented and proven leader with an extensive and impressive background helping world-class global brands harness and leverage insights in order to build lasting relationships with their customers,” said Petco CEO Ron Coughlin. “I’m confident his vision, leadership, consumer understanding, incredible communication skills and experience will have an immediate impact on the organization as we continue to transform

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Natures Menu wins two Pets at Home Supplier Awards

vivadmin/ October 8, 2018/ News

Raw pet food manufacturer Natures Menu has scooped two awards at the Pets at Home Supplier Awards. As the first-ever business to be awarded two accolades, Natures Menu was named Supplier of the Year and winner of the Best New Launch, as well as being shortlisted in the Best Multi Channel Supplier and Best Account Team categories. As the Supplier

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PIDA Introduces New President

vivadmin/ October 8, 2018/ News

The Pet Industry Distributors Association (PIDA) announced it has selected Celeste Powers, CAE, as its new president. She will begin her tenure as the association’s chief staff executive on November 5, 2018. Powers will succeed Steve King, who departs PIDA in early January to assume the role of CEO of the American Pet Products Association (APPA). Powers has been in

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Segmentation in Pet Food is Growing

vivadmin/ October 5, 2018/ News

Breaking out products by breed, by age and by lifestyle has been key to maintaining consumers’ interest and driving growth. Also, better quality products with functional ingredients, added functionality and novel proteins has been a key selling point, particularly as consumers trade up from mid-price offerings. What are the trends? Breed and lifestyle Segmentation by breed has been quite relevant

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The world is changing

vivadmin/ October 4, 2018/ News

How do pet food brands stay relevant and meet the needs of millennial customers? The world is changing faster than we have ever known it and the desire of business and consumers to be seen ‘doing the right thing’ has never been stronger. So what does this mean for pet food in the new world? How do pet food brands

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Duynie Ingredients expands its sales team 

vivadmin/ October 3, 2018/ News

The Dutch ingredient producer Duynie Ingredients expands its sales team with Mark van Boxtel and Anne Rutten. Mark has been appointed Area Sales Manager and has many years of international sales experience. Anne Rutten has been appointed Sales Representative. She did her graduation in the research and development of new horse feed products at Duynie Ingredients.  Together with Robert Gamble,

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H&M is starting to sell pet trenchcoat’s

vivadmin/ October 3, 2018/ News

Fashion for your furry friend. Hennes & Mauritz has understood that trends are no longer limited to humans. If you want to be a bit hip, do not only wear the latest fashion, but also the four-legged friend next to you. And so the Swedish fashion chain comes with a piece of clothing for your dog (or a washed-out cat).

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Tuffy’s Pet Foods Hires Chief Growth Officer

vivadmin/ October 2, 2018/ News

Tuffy’s Pet Foods, a brand of Perham, Minn.-based KLN Family Brands, hired Darren Fujii as its chief growth officer. Fujii received his MBA from Notre Dame and spent years consulting for several companies including Kelloggs, MGM Studios, McCormick and Company, Con Agra Foods, WW Grainger and Briggs & Stratton. He has held leadership positions from vice president of business transformation at Con Agra Foods to

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General Mills’ New Pet-Food Business Slows Down

vivadmin/ October 1, 2018/ News

General Mills is struggling to revive sales in the U.S. as growth in its new pet-food business slows. The food maker’s sales rose 8.6% to $4.09 billion in the latest quarter, driven by international revenue. General Mills’ sales in its main North American market dropped 2.1% to $2.39 billion, more than analysts expected. Shares, down 19% year to date, were

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